Global Deception Technology Market: Overview
Many new technologies were released in the past couple of years in order to tackle the security issues more efficiently. One such technology is the deception technology which is becoming popular. It helps in securing the system against the harmful malware and thereby securing the organization. It helps in tracking the actions of the intruder which is present inside the network thus enabling the administrator to analyze the issue and report it.
Global Deception Technology Market: Segmentation
The global deception technology market is segmented into the component, deception stack, deception stack, deployment mode, organization size, and vertical. On the basis of the component, the global market is segregated into solution and services. Based on the deception stack, the market is categorized into application security, endpoint security, data security, and network security. On the basis of the deployment mode, the market is divided into on-premises and cloud. Depending on the organization size, the deception technology market is segmented into large enterprises and small and medium enterprises (SMEs). Various verticals where the deception technology is used include energy and utilities, healthcare, manufacturing, education, banking, financial services, and insurance (BFSI), government, telecom and it, retail, and defense.
Global Deception Technology Market: Growth Factors
The main factor that is triggering the growth of the deception technology market is the increasing rate at which the instances of cyber attacks are occurring. The cyber attacks are of the types of zero-day attacks, advanced persistent threats, malware, distributed denial of service, and others. The organizations and the governments across the globe are taking initiatives and are making investments in order to improve their security measures which include deceptive technology that helps them in protecting their data centers and networks. The other factors that are contributing to the market growth are the swift uptake of cloud-based technologies, stringent government regulations, the presence of online and digital data. The advanced deceptive technology helps in saving a lot of revenue that is lost in cyber attacks. The factors that hamper the market growth are lack of knowledge about the security issues, lack of the expertise in handling complex software, and the increase in the pirated tools that are used for network security.
Global Deception Technology Market: Regional Analysis
Geographically, the deception technology market is diversified into North America, Latin America, Asia-Pacific, Europe, and the Middle East and Africa. The key region in the global market of deception technology is the North America. The prime reason for this growth is the presence of the popular and new vendors that cater to both the international and the domestic clients. These vendors are primarily located in the countries such as US and Canada. The North American region is followed by Europe and the Asia Pacific region. Asia Pacific region plays an important role in the growth of the market globally. In the countries such as Japan, China, and India there are huge investments being made for the improvement of the network security by the telecom, IT, and banking sector. The other factor that contributes to the market growth is the increasing initiatives that are being made for the development of smart cities which will influence the cloud technologies, IoT, and others. All these factors are contributing to the deception technology market growth in the Asia Pacific region.
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Global Deception Technology Market: Competitive Players
The major market players in the deception technology market include Rapid7, Inc., Active Networks, GuardiCore, TopSpin Security, LogRhythm, Inc., Illusive Networks, Allure Security Technology, and Smokescreen Technologies.